Here are the hottest product announcements from Apple, Google, Microsoft and others so far in 2024
If you love gadgets and gizmos, this year’s product conferences are having them aplenty.
We’ve poked through the many product announcements made by the biggest tech companies and product trade shows of the year, so far, and compiled them into this list. It features the items we think are the most important, or the most interesting. So far this list covers Apple WWDC, Apple Let Loose, Google I/O, Microsoft Build, Mobile World Congress and CES. Please check back as we will update this
Apple WWDC
Apple Intelligence
The biggest buzz at this show was the new feature called Apple Intelligence (AI, get it?). Apple will be adding its own AI, via a combination of on-device processing and cloud processing, to many Apple apps giving them features like writing help or image editing. Apple promised its AI will be highly personalized and built with safety at its core. Read more
Apple also revealed how developers will soon be able to bring the Apple Intelligence experience into their software allowing for things like image generation, or new prompts to Siri. Read more
Apple is also working with OpenAI to allow its device users to access OpenAI with plans to add options to other LLMs in the future. Read more
Apple’s new Passwords app
While you can already use your iCloud account to store and sync passwords across your devices, it wasn’t easy to figure out. The new Passwords app will include new features like a new column on the left that lets you more easily navigate your password collection. For instance, you can view all your passwords or just Wi-Fi passwords (a new addition), passkeys or codes that aren’t related to a website or service. Read more
MacOS Sequoia, iOS 18
The latest operating system version is called macOS Sequoia. One of the biggest features is iPhone mirroring which lets you control your iPhone from your Mac. Read more
As for the latest iOS, iOS 18, one big new feature is that users will be able to lock an app when they hand over their phone to do things like show someone a picture or let them play a game. Read more
There were more Apple WWDC announcements as well. Read about the others
Apple Let Loose
iPad Air with M2 chip
The iPad lineup is getting a facelift and one of the most important additions is that it now comes in two sizes, the 11-inch display and a 13-inch display. The cost is $599 for the 11-inch and $799 for the 13-inch. Read more
iPad Pro with M4
The iPad Pro is being touted as the thinnest iPad ever. Features include an OLED display in two panels called Tandem OLED. It also has a nanotextured glass option for less glare. And, it features the next generation of Apple silicon called M4, a jump from M2. It also has a 12.9-inch iPad Air and new gestures for the Apple Pencil. In the U.S., the 11-inch iPad Pro starts at $999 for the Wi-Fi model, and $1,199 for the Wi-Fi + Cellular model. The 13-inch iPad Pro starts at $1,299 for the Wi-Fi model, and $1,499 for the Wi-Fi + Cellular model. Read more
Inside the M4 chip
The M4 chip is the fourth generation of Apple’s custom SoCs. It features a new display engine, as well as significantly updated CPU and GPU cores. Apple claims that the new CPU is 50% faster than the M2 chips which powered the last generation of iPad Pros, while the GPU will offer a 4x increase in rendering performance. Read more
Inside Tandem OLED
Among its many features, the Tandem OLED screen can support an incredible 1,000 nits of full-screen brightness for both SDR and HDR content, and 1,600 nits of peak HDR brightness. Read more
Apple Pencil Pro
Shocking as it may seem, it’s been nearly a decade since the first Apple Pencil was announced, way back in 2015. The stylus hasn’t seen much in the way of updates since then. The most significant arrived in 2018, bringing magnetic charging to the line. Last year, meanwhile, saw the arrival of a less expensive model with fewer features and USB-C charging. Many of the new features with the Apple Pencil Pro comes from the squeeze. You can take animations, move and rotate the object and even lens blurring. Read more
Magic Keyboard
Apple announced a new and improved Magic Keyboard, its keyboard accessory for iPad. The Magic Keyboard has been “completely redesigned” to be much thinner and lighter, Apple says, and now includes a function row for quick access to controls like screen brightness. Beyond that, the new Magic Keyboard features aluminum palm rests and a larger trackpad. Plus it’s more responsive, Apple says, with haptic feedback. Read more
There were more Apple Let Loose announcements as well. Read about the others
Google I/O
The top new AI products and features unveiled
From generative AI to accessibility, Kyle Wiggers takes you on a journey of all of Google’s AI announcements. Read more
Wear OS 5
Google gave a developer preview of the new version of its smartwatch operating system, Wear OS 5. This release focuses on improved battery life and other performance improvements, like more efficient workout tracking. Developers are also getting updated tools for creating watch faces and building watch apps. Read more
Tensor Processing Units
Google unveiled its next generation — the sixth, to be exact — of its Tensor Processing Units (TPU) AI chips. Dubbed Trillium, they will launch later this year. If you recall, announcing the next generation of TPUs is something of a tradition at I/O, even as the chips only roll out later in the year. Read more
Pixel 8a
The new Pixel 8a smartphone is a budget version starting at $499 but is packed full of features. Read more
Pixel Slate
Google’s Pixel Tablet, called Slate, is now available. If you recall, TechCrunch’s Brian Heater reviewed the Pixel Tablet around this time last year, and all he talked about was the base. Interestingly enough, the tablet is available without it. Read more
Gemini 1.5 Pro
Everyone can use a “half” every now and again, and Google obliges with Gemini 1.5 Pro. This, Kyle Wiggers writes, is “Google’s most capable generative AI model,” and is now available in public preview on Vertex AI, Google’s enterprise-focused AI development platform. The new version of this LLM supports more tokens, making it more powerful, and has audio-processing capabilities. Read more
Axion
We don’t know a lot about this one, however, here is what we do know: Google Cloud joins AWS and Azure in announcing its first custom-built Arm processor, dubbed Axion. Frederic Lardinois writes that “based on Arm’s Neoverse 2 designs, Google says its Axion instances offer 30% better performance than other Arm-based instances from competitors like AWS and Microsoft and up to 50% better performance and 60% better energy efficiency than comparable X86-based instances.” Read more
There were more Google I/O announcements as well. Read about the others
Microsoft Build
Copilot+ PC
Copilot+ PCs are Microsoft’s vision of AI-first, flagship Windows hardware. All include dedicated chips called NPUs to power AI experiences like Recall. And they ship with 16GB of RAM minimum, paired with SSD storage. Copilot+ PCs start at $999. Read more
Surface Pro and Surface Laptop
Microsoft’s newly unveiled Surface devices, the Surface Laptop and Surface Pro, focus on performance and battery. The latest Surface Laptop — available with a 13.8- or 15-inch display — has been redesigned with “modern lines” and thinner screen bezels. Read more
There were more Microsoft Build announcements as well. Read about the others
Mobile World Congress
Ultraleap is bringing haptic touch to cars and VR headsets
If you don’t know what haptics are, you will by the end of this article. Brian Heater spoke with Ultraleap co-founder and CEO Tom Carter about adapting the technology for use in automotive and virtual reality. However, that’s not all the company can do with it. Read more
Nothing Phone (2a)
The Nothing Phone (2a) is Nothing’s third phone that goes directly after the mid-tier/budget space, with a starting price of $349. Much about the phone is similar to Nothing’s earlier devices, however what’s different is that the Phone (2a) is powered by a MediaTek Dimensity 7200 Pro chip, a variant built specifically for the device. Read more
HTC Vive became an enterprise business
HTC broke off into a mixed reality division about a decade ago. During that time, Vive’s headsets have gone from a mostly consumer play to more of an enterprise tool. Brian Heater sat down with Dan O’Brien, HTC’s Vive general manager, and John Dabill, the brand’s head of product operations, to discuss Vision Pro, Magic Leap, the metaverse and generative AI. Read more
Displace wireless television
Mike Butcher caught up with Displace founder and CEO Balaji Krishna, who discussed the company’s 55-inch Display Flex product. It’s a “wireless” $3,000 4K OLED TV that sticks to walls without a traditional mounting. Krishna says more versions of the screen, and new features, are coming and hinted at future features based on an “AI-powered shopping engine” letting consumers purchase products from ads, and a contactless payment reader. Read more
Motorola’s rollable concept phone
What’s the maximum size of a device that you will wear on your wrist? If “bigger is better” is your go-to answer, Lenovo has something for you. The company has designed what it’s calling a “rollable concept phone” for Motorola that folds around your wrist. Key word being “concept,” because there is no proof this could become a product. Regardless, it’s fun to see. Read more
Xiaomi’s first electric car
Xiaomi EV’s first product — the highly anticipated Xiaomi SU7 — is a “full-size high-performance eco-technology sedan” with plans to arrive in China at some point next year. In addition to design, Xiaomi has developed the five core EV technologies: E-Motor, CTB Integrated Battery, Xiaomi Die Casting, Xiaomi Pilot Autonomous Driving, and Smart Cabin. And, as mentioned before, it will have the “HyperOS” operating system. Read more
Samsung’s first smart ring
Diamonds may be a girl’s best friend, but if you’re a girl who can’t sleep, Samsung’s new Galaxy Ring may be your new BFF. Some of the features include on-board sensors to measure heart rate, movement and breathing to create a cross section of the wearer’s health and sleep patterns. Read more
Xiaomi’s CyberDog
After years of reporting on Xiaomi’s CyberDog, Brian Heater was finally able to see the robotic dog up close at MWC. He got to see the little dog’s dressage shuffle and do a little dance, which he wrote reminded him “of a scaled down version of Boston Dynamics’ familiar robot.” CyberDog 2 can currently be purchased online for $3,000 — that’s nearly double the $1,600 price point of its predecessor. Read more
Lenovo’s laptop concept
If you’ve always wanted to look at the back of your desk while working, Lenovo’s new transparent laptop will certainly give you that joy. That is, if it ever makes it to production. It looks like your standard laptop with a few exceptions — the screen has a transparent pane, and it and the keyboard part remind us of an augmented reality experience, meaning the graphics are overlaid on whatever is behind it. For now, Lenovo enjoys showing off its creativity. Read more
There were more Mobile World Congress announcements as well. Read about the others
CES
The weirdest tech of CES 2024
One thing is consistent throughout every CES: weird and unexpected gadgets and gizmos appear from unexpected places. We have a rundown of some of the most noteworthy products and services here, which include expensive binoculars with birdwatching AI, voice-absorbing muzzles, pay-as-you-go bathroom access and a router that tries to fit your aesthetic. Read more
Hyundai shows off its eVTOL, air taxi ambitions
Supernal’s electric vertical takeoff and landing (eVTOL) aircraft got a showcase from its parent company Hyundai Motor Group on the ground in Las Vegas, as the so-named S-A2 moves closer to its planned 2028 launch for shuttling passengers. Head here for a full rundown on the aircraft, and the challenges in expanding airborne mobility. Read more
This delivery bot handles stairs with ease
Mobinn, a new spinoff from Hyundai, showed off how its new delivery robot can use its flexible wheels to navigate stairs and changes in elevation to drop off deliveries, with tests already being conducted in Korea. Read more
All electric vehicles, all the time — Honda, VinFast, Google Maps
First, we have your look at Honda’s upcoming 0 series electric vehicles that is a thin and light take on what Harri writes has typically been a thick and heavy EV trend. The automaker teased two concept vehicles, the Saloon and Space-Hub, and said the first commercial model in its 0 series EV lineup will launch in North America in 2026. Read more
Next, Vietnamese EV startup VinFast is getting into the electric pickup truck game with the reveal of a new concept called the VF Wild. The truck will have midsize pickup dimensions, and a folding mid-gate to allow the five-foot bed to turn into something functionally closer to an eight-foot bed (when the rear seats are down). Not much else is known at the moment. The company also officially announced plans to start selling its smallest EV, the VF3, outside of Vietnam. Read more
Ultrahuman unveils ‘home health’ tracker
Indian wearable startup Ultrahuman is getting into the smart home game with the upcoming launch of connected hardware that’s designed to monitor the “health” of your home, as its marketing puts it. The device, which it’s calling the Ultrahuman Home, has a price of $349 and a shipping date slated to start in July. Read more
Pivotal begins personal aircraft sales
Pivotal, which is backed by Larry Page, has begun U.S. sales of its lightweight electric Helix aircraft, which notably does not require a pilot’s license to be able to fly. That doesn’t mean those paying at least the $190,000 base price will go without mandatory training; a number of rules and regulations still apply. Read more
Sony highlights mobility partnerships, creators and content authenticity
Sony focused on creators; the success of its IP across its gaming, film and streaming studios; and a focus on its partnership with Honda to imagine the mobility space as a “creativity space.” The latter was demonstrated in part by teasing Fortnite in its Afeela car and driving it onstage with a PlayStation 5 controller. Its “digital birth certificate” also reminded us of the brighter side of NFTs, which Haje explains in detail here.
Kia’s new modular EV van lineup
Kia’s new EV vans come with a modular twist. In addition to using a modular powertrain, the vehicles will also have modular tops that allow for many different cabin options. But they remained vague on pricing, specs and expected launch dates for this new fleet of commercial EVs. Read more
Samsung brings back Ballie; renews green initiative
Meet the new and improved Ballie, Samsung Electronic’s home robot, which it previewed today. It’s around the size of a bowling ball with a battery designed to last two to three hours. Ballie sports a spatial lidar sensor to help it navigate rooms and obstacles, as well as a 1080p projector with two lenses that allows the robot to project movies and video calls and even act as a second PC monitor. Read more
Expanding beyond cute, rolling robots, Samsung showcased its wider initiatives for connected homes. Aside from expected UI and feature updates for its existing SmartThings home automation platform, Samsung showed off a “map view” for users that creates an interactive home map that even includes animated avatars of residents and pets. Read more
X1 Interpreter Hub: A new real-time translator
Timekettle announced the X1 Interpreter Hub, a more robust solution, designed for meetings. Timekettle calls it “the world’s first multi-language simultaneous interpretation system.” The system works out of the box, without having to download a separate app. For in-person meetings, two devices are touched together to initiate conversation translation. The handheld devices house earbuds, similar to past Timekettle products. All told, the X1 is capable of supporting up to 20 people at once in five different languages. Read more
LG’s transparent television
The consumer technology giant unveiled what it touted is “the world’s first” wireless transparent OLED TV. The LG Signature OLED T combines a transparent 4K OLED screen with LG’s wireless video and audio transmission technology. Read more
More from Samsung: bigger, foldier, more rollable displays
Samsung Electronics showed off a “new generation of products that can be folded inward and outward,” along with “monitor-sized” folding and sliding OLEDs. It also unveiled a “Transparent MICRO LED” display for the first time. Read more
Nvidia gets its game on
Nvidia gets into artificial intelligence in a big way with the unveiling of its GeForce RTX, including the GeForce RTX 40 Super series of desktop graphics cards. Much of these are meant for gaming, and Nvidia said 14 titles will get the RTX upgrade treatment, including Horizon Forbidden West, Pax Dei, and Diablo IV. The RTX 4080 Super starts at $999.
Nvidia also announced that its partnership with Getty Images will include a new service for iStock customers, which can create licensable images trained on the existing iStock photo library. Read more
More chip updates from AMD
Speaking of chips, AMD debuted its new Ryzen 8000G processors for the desktop, with a big focus on their AI capabilities. Read more
Bosch’s in-car eye-tracking
Bosch is showing off two technologies this week in eye-tracking while driving: One will see that you have tired eyes and ask if you need an espresso when you arrive home. If yes, its connected technology will tell your fancy machine to have one ready. The other is a bit more complicated in that it’s developed to track what you’re looking at as you drive. Read more
ChatGPT in Volkswagen
The German automaker plans to add an AI-powered chatbot into all Volkswagen models equipped with its IDA voice assistant. For now, it’s not available in the U.S. Read more
There were more CES announcements as well. Read about the others
This article originally appeared on TechCrunch at https://techcrunch.com/2024/06/28/hottest-apple-products-google-microsoft/
