Apple unveils new M3 processors as Arm PC chips gain traction – Nikkei Asia

TSMC to manufacture the latest 3-nm Apple silicon for Mac computers
PALO ALTO, U.S. — Apple showed off its latest in-house processors at a Mac computer launch event on Monday night as the U.S. tech giant faces growing competition from other chipmakers looking to build PC chips based on Arm architecture.
At the Halloween-themed event, Apple unveiled the M3, M3 Pro and M3 Max, the latest generation of its homegrown silicon.
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