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Phỏng vấn CEO: Orr Danon của Hailo

Tháng Bảy 21, 2024 The Art Of Semi 0 Comments

Orr Danon CEO Hailo

Orr Danon is the CEO and Co-Founder of Hailo. Prior to founding Hailo, Orr spent over a decade working at a leading IDF Technological Unit. During this time he led some of the largest and most complex interdisciplinary projects in the Israeli intelligence community. For the projects he developed and managed, Danon received the Israel Defense Award from the president of Israel, and the Creative Thinking Award from the Head of the Military Intelligence. Danon holds a B.Sc., Physics & Mathematics from the Hebrew University as part of the ”Talpiot” program and an M.Sc. in Electrical Engineering (cum laude) from the Tel Aviv University.

Tell us about your company?
Hailo is an edge AI-focused chipmaker. We develop specialized AI processors that enable high performance machine learning applications on edge devices such as NVRs, cameras, personal computers, vehicles, robots and more.

Hailo’s current key offerings include the Hailo-8 AI accelerator, which allows edge devices to run deep learning applications at full scale more efficiently, effectively, and sustainability; the Hailo-15, vision processor that can be placed directly into next generation of intelligent cameras, and the Hailo-10 GenAI accelerator, which empowers users to operate Generative AI locally and minimize reliance on cloud-based platforms.

What problems are you solving?
The Hailo AI processors bring data-center class performance to edge devices, enabling processing of advanced deep learning models in real-time and high accuracy, at a very low power consumption and attractive cost. Users can now run sophisticated AI tasks such as object detection, image enhancement, and content creation on edge devices without compromising on cost – solving previous issues with AI at the edge.

What application areas are your strongest?
We see a number of key application areas, including security, automotive, personal computers, and industrial automation.

Hailo is already serving more than 300 customers in these market segments.

Earlier in the year we announced that our Hailo-8 AI accelerator has been chosen alongside the Renesas R-Car V4H SoC to power the iMotion iDC High domain controller, advancing the future of autonomous driving. A Chinese automaker is expected to begin mass production with the domain controller in the second half of this year.

Additionally, we announced in June that Raspberry Pi had selected Hailo to provide AI accelerators for the Raspberry Pi AI Kit, the computing company’s AI-enabled add-on for Raspberry Pi 5. The partnership will empower both professional and enthusiast creators to elevate their projects and solutions in home automation, security, robotics and beyond, with advanced AI capabilities.

What keeps your customers up at night?
Our customers are concerned with ensuring high quality machine learning and AI services independently of network connectivity, and they’re concerned with their AI empowerment offering a strong performance-to-cost ratio and performance-to-power consumption ratio.

Another aspect which customers are always concerned about is the software tools which we as a silicon company provide. AI is a rapidly developing field, and the ability to respond fast to the dynamic market environment in which our customers operate depends heavily on the quality of the software toolchain, its documentation and of course the support we provide to them.

What does the competitive landscape look like and how do you differentiate?
Hailo is the only chipmaker who designed a processor specifically for running AI applications on edge devices, taking into consideration factors like cost, size, power consumption and memory access. Other AI processors, such as GPUs were not designed to run edge AI applications, and are therefore more costly and power consuming.

Additionally, Hailo is the only chipmaker who is offering a full range of AI processors at the single-digit Watt range – from accelerators that operate as co-processors that handle the AI models only, to full blown camera SOCs that handle both vision processing and AI video enhancement and analytics, all with a single, robust software suite that allows developers to use the same applications on different platforms.

What new features/technology are you working on?
We recently announced a $120M extended Series C fundraising round, which will be used for continued research and development, and the Hailo-10 generative AI accelerators that unlock the power of GenAI on edge devices, such as personal computers, smart vehicles, and commercial robots, Hailo-10 allows users to completely own their GenAI experiences, making them an integral part of their daily routine.

How do customers normally engage with your company?
To support the thousands of AI developers using Hailo devices, and to accommodate the growing Hailo community, we recently introduced an online developer community featuring tutorials, FAQs, and other resources to foster innovation among creators and developers. Registered members will have the opportunity to engage with a team of Hailo experts and connect with each other to share code, experiences, resources, knowledge, and more.

Visit https://hailo.ai/ for more information about our products, solutions and latest case studies or contact us here.